Wednesday, November 26, 2014
The Power of Profile - Pathway to Freedom
The most monumental business decision that you can be made is knowing exactly the clientele you want to prospect. Wayne often reiterates how huge this business growth decision is for your practice or business.
In this episode Wayne centers on having an extreme focus on what you do best, i.e. knowing your area of speciality or expertise. Wayne defines and differentiates being a strategist and not an opportunist. Wayne highlights the process of duplication and how it can become an art form in your practice.
Wayne shares an incredible example of how 4% of effort generates 64% of results. His formula for success is called "Hyper Focus," the 80/20 ruled squared.
Syndicated financial columnist and talk show host Steve Savant interviews author, platform speaker, MDRT and Top of the Table producer Wayne Cotton on his career winning strategies that have achieved some of the most remarkable results in the industry.
About Steve Savant
As the National Marketing Spokesperson for Ash Brokerage, Steve Savant looks forward to meeting financial professionals in every way possible - in person or by video through conferences and social media.
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