Consultative, holistic and dynamic. There is no one fits all mentality when approaching long term care insurance options. This isn’t your grandmother’s long term care. 30 years ago, we didn’t know what an assisted living facility was. 20 years ago, care in your own home was for the fortunate few. 10 years ago we didn’t dream that today’s market would look the way it does. Some may think I’m nuts for saying this but the options and our market has never looked so good! We have evolved; we have responded to market shift, there are more concepts for planning available today than ever before. So why would we hope to approach clients today as we did 10 years ago?! We need to dive deep, find out what matters to our clients and then pick one-maybe two ideas to discuss.
Four key questions to start every client discussion on care planning (each of these will be described with reasons behind and benefits of)
- Have you known someone who had an event?
- What are your key objectives in planning?
- What funding sources are available?
- What kind of medications are you taking?
Syndicated financial columnist and talk show host Steve Savant interviews nationally recognized long term care author and expert Maria Sarci.