Thursday, June 19, 2014

Learning the Middle American mindset - Marketing to Middle America

The American middle class is the salt of the earth, and there's no one more down to earth than Top of the Table and Forum 400 producer Jim Silbernagel. Jim's marketing methodology is more than just client birthday cards, holiday greetings and annual meetings. Jim promotes and facilitates family meetings for generational planning. His staff stays current on his clients' personal lifestyles to deliver a great experience. He even has a director of first impressions. Syndicated financial columnist and talk show host Steve Savant interviews Jim on this episode of "Let's Get Down to Business."

About Steve Savant

Steve Savant

As the National Marketing Spokesperson for Ash Brokerage, Steve Savant looks forward to meeting financial professionals in every way possible - in person or by video through conferences and social media.

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