Monday, March 3, 2014
Differentiation can cut you out of the pack - Trends that will change the financial industry
Often, financial advisors look and sound the same to consumers. The financial and insurance industries have adopted virtually the same marketing mantras. The corporate names are different, but the branding is quite similar. Discovering a distinctive characteristic in your practice can cut your business out of the pack, so you can profit from the differentiation. Nationally recognized top industry consultant Chuck Hollander addresses the differentiators that can separate your practice from other advisers on "Let's Get Down to Business."
About Steve Savant
As the National Marketing Spokesperson for Ash Brokerage, Steve Savant looks forward to meeting financial professionals in every way possible - in person or by video through conferences and social media.
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